Is this ethical? Few words on female blogging…

PR Girl is asking that question when referring to women bloggers who and earn money with their sites. I think it is a very complicated issue, and I understand the concerns of well established voices of the blogosphere, still – did we not join it because the internet gave us the eternal freedom of speech? I would rather like to look at the results of those blogging activities that were mentioned during the blogher.com event.
I am currently very much occupied with the reasons for all of us to blog and I understand we all have different ones. Still, in the light of current law in the UK, it is against the law for a company to conduct any marketing activities (=pay bloggers to express their opinions as well) affecting and CHANGING financial behaviour of the brand consumers. I think it’s a brilliant way of judging blogger ethics too.
As far as the writing itself is concerned, we cannot ask every single blogging person to forget about projects based around earning money. It’s just a different type of blogging with its own issues. Isn’t?

Anna from IKEA

Have you seen this? I had sooooo much fun!!! Just go to IKEA US site, and find Anna - the customer assistant. And just ask! I have learned about her from David Meerman Scott's post, but as far as I can see, Anna has already a few fans on-line. You can find her best quotes here and here.
She is also inspiration for musicians?:

For me, well, fun. made me laugh. I guess it must be frustrating if you are looking for something. Personally I always get lost on IKEA sites , but hey, unlike Anna, I am blond;)